Case study · Fractional Gold Savings
Bulliun
A pre-launch fintech app that needed people to trust it with their email before the product existed. A waitlist page that filled faster than expected.
- Client:
- Bulliun
- Industry:
- Fractional Gold Savings
- Location:
- United Arab Emirates
The story
A pre-launch fintech app that needed people to trust it with their email before the product existed. A waitlist page that filled faster than expected.
We captured the founders' vision in a simple, confident landing page: “Gold saving made simple.” Clear copy explains why gold, how Bulliun works and why it's safe, with app previews and a single “Join the waitlist” action throughout.
What we did
- Landing Page
- Copywriting
- Waitlist Capture
The challenge
Before Oraweb
Bulliun is a fractional gold savings app for the UAE. Before launch, it needed to build a waitlist, which meant convincing people to trust a brand-new financial product with their details before the app even existed.
Results & impact
After Oraweb
- Waitlist filled faster than expected
- Ahead of plan
- Focused waitlist funnel
- 1 page
Client feedback
“We needed a waitlist page that made people feel confident handing over their email before the app even launched. OraWeb captured our vision perfectly: simple, trustworthy, and compelling. Our waitlist filled up faster than we expected.”
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